May 2024 median annual wage for U.S. market research analysts and marketing specialists—the latest Occupational Outlook Handbook figure available when checked.
Guided project estimator · Rates current July 31, 2026
Build the brief before
the invoice.
Choose a starting point, adjust the scope you already understand, and see a transparent planning range. Share contact information only if you decide to send it to FMP.
Price the knowns
A useful range.
Not false precision.
This tool uses FMP’s approved rate card as its pricing foundation. It is designed to help you compare viable starting points and prepare for a better consultation—not to replace discovery or a written proposal.
Rate card checked: July 31, 2026
Budget context, not a sales trick
What an in-house role
may need around it.
A marketing employee and an FMP engagement solve different problems. This illustration makes the surrounding cost categories visible without claiming they are direct substitutes.
Derived by treating the median wage as 69.9% of total compensation, matching the March 2026 private-industry BLS average. This combines two different datasets and is only directional.
FMP’s internal planning range for a professional camera, lighting, audio, storage, and production setup. Actual choices can fall outside this range.
FMP’s internal multi-tool planning allowance. For context, Adobe currently lists Creative Cloud Pro for teams at $99.99 per month, per license; SEO, CRM, scheduling, storage, and other tools vary.
Illustrative first-year planning range
$126K–$141K+Approximate total compensation plus the FMP equipment and software assumptions. It excludes recruiting, management time, advertising spend, and any cost assigned to the rate card’s 30–90 day ramp-up assumption. Your actual employment budget may be lower or higher.
- Market Research Analysts — Occupational Outlook Handbook U.S. Bureau of Labor Statistics · May 2024 wage data
- Employer Costs for Employee Compensation U.S. Bureau of Labor Statistics · March 2026
- Hire and manage employees U.S. Small Business Administration · updated August 2025
- Creative Cloud for teams pricing Adobe · accessed July 31, 2026
- Fresh Marketing & Productions Approved Rate CardInternal pricing foundation supplied July 31, 2026
A smaller first decision
The Fresh Start is
intentionally contained.
For $750, a new or early-stage business gets a focused strategy audit, planning, a two-to-four-hour photo and/or video session, editing, and a practical marketing plan. It is a clear first project—not a promise that every commercial production fits the same price.
See the $750 offerEstimator questions
Know what the number means.
01Is the estimator result a formal quote?
No. It is a non-binding planning range based on FMP’s current rate card. A written proposal follows a consultation and confirms the brief, deliverables, schedule, locations, usage, third-party costs, and applicable taxes.
02Why do some services show a range instead of one price?
A range reflects meaningful differences in page count, production complexity, locations, post-production, integrations, usage, or campaign scope. The estimator shows the approved starting boundaries without pretending those decisions have already been made.
03Why is The Fresh Start $750 when a standard half-day begins at $2,100?
The Fresh Start is a deliberately contained first-project package for new and early-stage businesses. It combines one focused priority, a two-to-four-hour capture session, a tailored deliverable mix, and a practical plan. A standard half-day is a production baseline for custom commercial scopes and does not carry the same constraints.
04Are travel and advertising costs included?
The calculator includes the rate-card mileage allowance for content locations beyond 50 one-way miles. Tolls, parking, permits, accommodations, advertising media spend, and other third-party expenses remain separate and are confirmed before work begins.
05Is hiring an employee the same as working with FMP?
No. An employee can own day-to-day marketing operations across the business. FMP concentrates strategy, production, and specialized execution around an agreed project or fractional scope. The comparison section is context for budgeting, not a claim that the two models are interchangeable.
06Does the estimator collect my information?
Your selections stay in the browser until you choose “Send my estimate & book.” That optional form sends your name, email, optional phone number, business details, project note, and current estimate to FMP by email before opening Google scheduling. The site does not create an account or store the submission in a first-party lead database.
07How is the travel distance calculated?
For content projects, you can enter the session address or explicitly allow the browser to use your current location. Google Routes returns an approximate one-way driving distance from FMP’s private travel origin. The site does not send the address or coordinates to analytics, and you can adjust the mileage manually.