A recorded walkthrough
An approximately 15-minute recording walks through the agreed site scope and explains the main observations in plain language.
Focused service sprints
Website Conversion Review
See where your existing website makes the next step harder, and leave with five priorities you can act on.
$249 USD · base price
Find the friction before choosing the fix.
Your site may look finished while visitors still struggle to understand the offer, find the right information or get in touch. A focused review connects the message, mobile experience and technical foundations to the action the page should support.
The work you receive
A defined scope. Useful deliverables.
Mobile and conversion review
Examine offer clarity, page hierarchy, calls to action, readability, tap targets and contact or inquiry friction within the agreed pages.
Performance and search foundations
Review practical performance signals and search basics such as page titles, useful content and discoverable page structure. Findings are observations, not a field-performance certification or search guarantee.
A one-page, five-priority plan
Receive the five recommended priorities, why each matters and a practical next action. Use the plan with your own team or discuss a separate implementation scope with FMP.
Illustrative example
What an action plan can make clearer.
Offer clarity
A broad opening line → state the service and who it helps.
Next action
Competing calls to action → make the main inquiry path clear.
Mobile use
A small contact target → improve its size and spacing.
Inquiry friction
An unclear form requirement → explain what is needed and why.
Page weight
An oversized hero image → prepare an appropriate responsive image.
Decide with the scope in view
A good fit when…
- You have an existing website and a clear customer action to review.
- You need help choosing improvements before commissioning a rebuild.
- You or your team can use a prioritized plan to decide what happens next.
Outside this sprint
- Design, development, copy rewrites or implementation of the recommendations.
- A full technical SEO, accessibility, security or legal-compliance audit.
- Guaranteed speed scores, rankings, leads or conversion increases.
What to bring
Bring the site URL, the main offer, the audience and the action you want visitors to take. We agree on which pages and journey to review. Existing aggregate analytics can add context if available; they are not required.
From first conversation to handover
Confirm the work. Then make it useful.
- 01
Confirm fit and scope
Start with the free 45-minute consultation. We confirm the problem, deliverables, required inputs or access, licensing, revision terms and delivery date before requesting payment.
- 02
Do the focused work
We review the agreed pages on mobile and desktop, note conversion friction, and examine performance and search foundations in context.
- 03
Review and hand over
You receive the recorded walkthrough and one-page plan with five priorities. Implementation remains a separate decision and scope.
A clear starting scope
Know what you are choosing.
$249 USD · base price
This is the base price for the scope described here. We confirm fit and the written scope before payment. Work beyond that scope needs a separate agreement.
Before we begin
Practical questions, clear answers.
01What does this service cost?
The base price is $249 USD for the scope on this page. The free 45-minute consultation comes first. FMP confirms the exact scope, required inputs or access, licensing and delivery date before requesting payment.
02Will FMP make the changes as part of the review?
No. This service delivers the recording and the five-priority action plan. Design, writing, development and other implementation are excluded and can be scoped separately.
03How is this different from the broader paid strategy audit?
This review focuses on an existing website and its customer journey. The broader paid strategy audit considers the wider marketing context. The free consultation helps identify which scope fits the problem.
04Does this include special optimization for AI search results?
There is no promise of placement in AI search features. The review focuses on useful content and established search foundations. Google states that its usual SEO practices remain relevant to its AI search features; eligibility does not guarantee inclusion.
05When will the work be delivered?
We agree on a delivery date after reviewing the scope, materials, access and availability. There is no fixed turnaround promise on this page.
If the next step needs a wider scope
If the review points toward a larger change, FMP can scope website strategy, design and development around the priorities.
One useful next step
Bring the problem you want to solve.
A free 45-minute consultation helps us decide whether this focused service is the right starting point. You can also contact FMP directly with the context.